Marketer course
Our training catalog
Why choose this course?
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The Marketer Course is designed for those who want to acquire practical and strategic skills in digital marketing. You'll learn how to analyze your market, define clear objectives, leverage digital tools to maximize your impact, and set up effective campaigns. Whether you're retraining or already in business, this course will provide you with key expertise to successfully navigate the dynamic world of modern marketing. |
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Terms and conditions
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Objectives:Understand the fundamentals of marketing and communicationDevelop skills in strategic planning of marketing campaigns Master multi-channel communication techniques Learn to use tools and technologies Analyze consumer behavior and adapt strategies accordingly Apply advanced marketing concepts Requisites:None. For whom:This course is open to anyone looking to deepen their knowledge. Methods used:Evaluation:Assessment of skills acquired during training via a questionnaire and role-playing exercises. Access time:From the first registrant, training can be provided within 1 month of signing the agreement. Accessibility:This training is accessible to people with reduced mobility. For any other situation, please contact us to study the possibilities of adapting the training. |
The training program
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Fundamentals of marketing and communicationBasic marketing concepts.Communication theory and persuasion models. Evolution of current marketing trends.
Strategic planning in marketingDevelopment of a marketing strategy.SWOT analysis and identification of market segments. Setting objectives and performance measures.
Multichannel communication techniquesDigital marketing and social networks.Online advertising and SEO campaigns. Content strategies and influencer marketing.
Marketing tools and technologiesUsing CRM (Customer Relationship Management).Data analysis for marketing. Marketing automation and campaign management tools.
Analyzing consumer behaviorUnderstanding purchasing trends and behavior.Market segmentation and targeting. Consumer psychology and purchasing decision-making. Practical application in marketing and communicationCase studies and campaign simulations.Creation of integrated communication plans. Presentation and analysis of campaign results.
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Detailed program on request with satisfaction rate
Date: 03/30/2025
