Create a candidate persona in 3H30 - Accelerated training

The objectives:

Understand the concept of "persona" and its importance.
Learn how to collect and analyze data to create "persona".
Create detailed and representative "persona".
Use "persona" to personalize your recruitment strategies.
Improve communication and engagement with candidates.
Evaluate the impact of "persona" on recruitment success.

Requisites:

A basic understanding of the recruitment process and data collection would be beneficial.

For whom:

This training is aimed at recruiters, hiring managers, business leaders and anyone involved in the recruitment process. It is designed for those who wish to improve their skills in targeting and engaging candidates.

Methods used:

Assessment:

Assessment of skills acquired during training via a questionnaire and role-playing exercises.

Access time:

From the first registrant, training can be provided within 1 month of signing the agreement.

Accessibility:

This course is accessible to people with reduced mobility. For any other situation, please contact us to study the possibilities of adapting the training.

Introduction to Candidate Persona

Understanding the concept of the candidate persona.
The mportance of "candidate personas" in recruitment.
Examples of success linked to "candidate personas".

Data Collection and Analysis

Methods for collecting data on candidates.
Analysis of behaviors and preferences.
Using data to create candidate persona

Creation of "Candidate personas"

Step-by-step creation process.
Development of detailed candidate profiles.
Validation and adjustment of "candidate personas".

Personalization of Recruitment Strategies

Using "candidate personas" to target recruitment channels.
Customizing ads and messages.
Specific approaches for different "candidate personas".

Communication and Engagement

Creating content and messages tailored to the "candidate persona".
Methods to stimulate candidate engagement.
Managing candidate relations.

Evaluation and Optimization

Monitoring the effectiveness of "persona candidates".
Adjusting strategies based on results.
Measuring the impact of "persona candidates" on recruitment.