Alphéa Conseil launches recruitment of Mobalpa franchisees

For almost 10 years, Alphéa Conseil has been developing its expertise with franchised brands in the housing sector. The partnerships we have established with numerous brands in this sector over all these years demonstrate our expertise in targeting profiles in phase with these fast-growing brands.

Based on the observation that the French have the lowest rate of kitchen and bathroom equipment in Europe, Mobalpa is developing a network of dealerships selling made-to-measure bathrooms, kitchens and storage.
They therefore called on the recruitment firm Alphéa Conseil to target profiles of business leaders.

Mobalpa, the leading retailer of fitted kitchens and bathrooms, has focused its communication on service.

This positioning values not only the product, but the store's professionals, designers and installers. Mobalpa's communication conveys the image of know-how.

The television campaigns reinforce the image of Mobalpa.

Television campaigns reinforce Mobalpa's leading position in brand awareness and affirm its strong presence throughout the year. Decorative press campaigns highlight the brand's specific features.

The television campaigns reinforce Mobalpa's number-one position in terms of brand awareness, affirming its strong presence throughout the year.

MOBALPA candidate profile

To succeed, you need to enjoy managing a profit center and have the personality of a"salesman". The main qualities needed are certainly the desire to reach out to others, a taste for human relations, rigor in managing organizational processes and have an aptitude for team management.

In a word, you need to be an entrepreneur.

Training and Assistance:

It's necessary to have a good Initial Executive Training

Mobalpa provides:

- recruitment assistance,
- salesperson training (5 weeks)
- start-up assistance
- a sales representative to help you develop your sales
- a deposit of €60,000 will be required

If you recognize yourself in this entrepreneurial spirit, ask us for your application file at contact@alphea-conseil.fr